Usada Pekora
Usada Pekora is one of hololive production’s biggest names: a rabbit-eared VTuber in the Japan branch’s 3rd Generation, best known for role-playing game streams, Minecraft pranks and a very close-knit cast of supporting characters, including her own mother. She debuted on July 17, 2019 and streams in Japanese on YouTube. This profile covers her character, what her content looks like, her milestones and where a new viewer can start.
At a glance
- Agency: hololive production (COVER Corporation), hololive 3rd Generation, part of the “hololive Fantasy” group
- Debut: July 17, 2019
- Main platform and language: YouTube, in Japanese
- Fan name: Nousagi Doumei
- Known for: Japanese RPG streams, Minecraft pranks, and the recurring appearances of her mother, “Pekora Mummy”
Character
hololive’s official profile describes a lonely, rabbit-eared character who loves carrots and always carries a few with her. She is part of hololive Fantasy with Uruha Rushia, Houshou Marine, Shiranui Flare and Shirogane Noel, according to Wikipedia.
What her content looks like
According to Wikipedia, citing Fortune, she is best known for streaming Japanese role-playing games and for Minecraft prank content. She also sings and plays a wide range of other games. Wikipedia reports that Stream Charts named her the most-watched female streamer of 2023 by watch hours.
A good example of her appeal is the December 13, 2020 stream in which she told her mother she was working as a VTuber. That stream coincided with her reaching 1 million subscribers, and her mother has since appeared on her channel from time to time. Dengeki Online reports that on her birthday stream in January 2026, “Pekora Mummy” and her 3rd Generation colleague Houshou Marine collaborated for the first time.
Milestones
- December 13, 2020: 1 million subscribers.
- December 2022: a monster based on and voiced by her, “Pekotte,” appeared in *Dragon Quest Treasures*, according to Wikipedia.
- 2023: the “Human Rabbitality Project,” tied to the Year of the Rabbit, with collaborations (including Bandai) and a life-size figure, ending in her first solo concert, *1st Usada PekoLive -USAGI the MEGAMI!!-* at Ariake Arena.
- November 27, 2023: her album *Usagi the Megami!!*, which peaked at No. 26 on the Billboard Japan Hot Albums chart.
- 2023: nominated for VTuber of the Year at The Vtuber Awards.
- 2024: nominated for Content Creator of the Year at The Game Awards.
- May 2025: announced as a cameo character (an NPC “prepper”) in *Death Stranding 2: On the Beach*.
- January 9, 2026: the hololive 3rd Generation album *#OperationHeartfulCuties*, which peaked at No. 3 on Japan’s album chart.
Music
Pekora’s songs include solo and collaborative singles that charted on Japan’s digital download rankings, such as “Pekorandombrain!” (2021), “Alibi Bunny” (2022), and “RaRaRa Rabbit!!” (2022). Collaborations include “Mosh Race” with Sakura Miko, produced by Deco*27, and “Bridal Dream” with Houshou Marine, produced by HoneyWorks, both in 2023. In 2026 the 3rd Generation released “Ai Ai Ai Ai♡Ai Love You.” Chart positions are from Wikipedia’s discography.
2026 activity
- May 16 to June 14, 2026: a PUBG MOBILE collaboration, with 18 exclusive in-game items and a voice card with newly recorded lines, according to a press release published by ASCII. A joint stream with Shishiro Botan was scheduled for May 22.
- January 12, 2026: birthday merchandise included a body pillow cover, an acrylic keychain, and a T-shirt with a phrase she wrote herself, according to Dengeki Online.
- Anime: she is one of the 29 hololive talents in the cast of the TV anime *Odekake hololive* (produced by Studio KAI), according to AniTrendz. See our article.
Where to start
- For a feel of her personality: watch the coming-out stream above, or the birthday stream if you want to see the current dynamic with her mother and Marine. Both are in Japanese.
- For games: pick a recent archive of an RPG or Minecraft stream on her channel.
- For music: start with the 3rd Generation album *#OperationHeartfulCuties*, then her solo album *Usagi the Megami!!*.
Profile
- Original name
- 兎田ぺこら
- Agency
- hololive production
- Branch / generation
- hololive 3rd Generation (hololive Fantasy)
- Debut
- 2019-07
- Birthday
- January 12
- Type
- VTuber
- Genre
- Gaming, Talk & Chatting, Variety
- Character concept
- Animal-themed
- Streaming language
- Japanese
- Platform
- YouTube
- Status
- Active (confirmed October 20, 2026)
- Official links
- Website · YouTube · X
Sources
- hololive.hololivepro.com (official)
- www.youtube.com (official)
- twitter.com (official)
- Usada Pekora – Wikipedia
- 兔田ぺこら生誕2026グッズ・配信の記事 – Dengeki Online (Japanese, Jan 2026)
- PUBG MOBILE x hololive collaboration – ASCII (Japanese, May 2026)
- Odekake Hololive Anime Launches Teaser Visual Alongside Staff, Cast – AniTrendz
Reviewed by WVR Inoue on October 20, 2026. See our editorial standards.
Thumbnail: 【カミングアウト】ママにVtuberやってるって言う！ぺこ！【ホロライブ/兎田ぺこら】 by Pekora Ch. 兎田ぺこら on YouTube. Shown via YouTube; all rights belong to their owners.
